What are cookies?
A cookie is a simple and small file that is stored on your device, for example to offer the basic functionality of the website, to remember your settings and preferences and for statistical purposes. Different types of cookies exist, depending on their features and functions, and they might be stored on the users’ devices for different timeframes: session cookies are cancelled at the end of each browsing session; persistent cookies may last up to a certain date that has been pre-set by their owner. Besides cookies, there are other digital techniques to store information or to gain access to information stored on your terminal equipment. We will treat these techniques as if they were cookies and if we mention cookies in our Privacy Notice, we also refer to these techniques.
What is the difference between first party and third party cookies?
We differentiate first party cookies and third party cookies. The word “party” refers to the domain as specified in cookie: the website that is placing the cookie. First party cookies are managed by GM Taxi Standards itself or used on behalf of GM Taxi Standards and refer to GM Taxi Standards’s domain. Third party cookies are placed by third parties and refer to their domain name.
We use first party and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate and we refer to these as “necessary” cookies. Other cookies also enable us to track our users to enhance the experience on our Website.
What specific cookies are used on the Website?
Here is a list of the cookies used on the Website:
CookieConsent (Session end)
This is a functional cookie used as a general-purpose identifier to maintain user session variables. It is normally a random generated number and is necessary for the Website to function properly.
_ga, _gid, _gat, collect_ These are analytical cookies set and used by Google Analytics to provide statistical reports about visitors on the Website.
When functional or analytical cookies are rejected, GM Taxi Standards will not be aware of its Website performance and content quality and GM Taxi Standards is not able to improve the user experience of the Website.
What about other tracking technologies, like web beacons?
Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Website. This allows us, for example, to monitor the traffic patterns of users from one page within our Website to another, to deliver or communicate with cookies, to understand whether you have come to our Website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
Do you serve targeted advertising?
Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these.
How can I control cookies?
More information with regard to withdrawal or modification or your consent, activation, deactivation and deletion of cookies can be found in the instructions via the help-functionality of your web browser. Please note that if you set your browser to disable cookies, the Website might not work properly and some services or some of the Website’s functionalities may not be available or work smoothly, and you could be required to modify or manually fill in some information or preferences each time you visit the Website.
How often will you update this Cookie Notice?
The date below this Cookie Notice indicates when it was last updated.
Where can I get further information?
Last updated: 30th September